Drinking hot water, eating warm congee and dressing in red to pray for good luck are daily rituals shared by social media users across the globe who have embraced a new lifestyle trend, declaring: “You met me at a very Chinese time in my life.” The phrase has been popularised over the past year by influencers on TikTok and Instagram who post themselves performing stereotypically Chinese activities. The trend reflects a positive shift in how China, or “Chineseness”, is perceived globally. This...