China’s tech giants report huge gains from Spring Festival marketing blitz

China’s “big tech” giants – including Alibaba Group Holding, ByteDance and Tencent Holdings – released preliminary figures showing impressive gains for their new flagship artificial intelligence offerings during this year’s Spring Festival Gala marketing blitz. While red packet giveaways and extensive advertising campaigns have been a fixture of past Lunar New Year holidays, this year’s multi-billion-yuan competition surrounding a crop of new artificial intelligence products was so intense that...


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