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Facebook and Instagram owner Meta to enable AI ad creation by end of next year

Move sends shock waves through traditional media industry by posing threat to advertising agenciesBusiness live – latest updatesThe owner of Facebook and Instagram is to help advertisers to fully create and target campaigns using artificial intelligence tools by the end of next year, in a move that sent shock waves through the traditional marketing industry.Mark Zuckerberg’s Meta, which also owns WhatsApp, aims to directly target brands’ marketing budgets, posing a threat to the advertising and media agencies that handle client campaigns and budgets. Continue reading...


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