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Hong Kong Sevens, Art Basel no match for Taylor Swift’s economic power: experts

City’s ‘Super March’ of mega-events will give the economy a lift but won’t be able to generate ‘Taylor Swift effect’, academics say.



Experts believe Hong Kong's "Super March" of mega-events, including the Hong Kong Sevens and Art Basel, will boost the economy but not replicate the significant economic impact of Taylor Swift's Eras tour on other cities due to its multiplier effect across tourism, hospitality, and retail.

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