6 h. ago Foot traffic at American Eagle stores is down 9% after controversial Sydney Sweeney ad: report

The week spanning from August 3 to August 9 took the biggest hit, according to the report, which said foot traffic dropped 9 percent compared to a year earlier.

Politics

33 h. ago Machine Gun Kelly awkwardly dodges Sydney Sweeney dating rumors

The rapper appeared on Sunday’s episode of ‘Watch What Happens Live With Andy Cohen’

Events

37 h. ago Machine Gun Kelly breaks silence on Sydney Sweeney romance rumours

New dad Machine Gun Kelly and Sydney Sweeney have stayed in touch since appearing in Downfalls High together back in 2021 and it has now been claimed they are dating

Politics

37 h. ago Cruise ship worker shares reality of life onboard and 'common' secret

A British woman who is obsessed with travelling has now revealed what it is like working on a cruise ship – from no days off to cheeky guests 'cheating' on board

Politics

40 h. ago People who live to 100 all share a 'superhuman' ability, scientists discover... could YOU be one of them?

While healthy eating and regular exercise can boost overall health, scientists now say the secret to a long life may actually be an innate ability to delay and even avoid disease.

Politics

54 h. ago Maga mouthpiece makes weird claim that Sydney Sweeney should marry Trump's son

Fox News host Jesse Watters said Barron Trump and Sydney Sweeney could get married "and create a political dynasty" after Donald called the actress "hot" on social media

Politics

59 h. ago Simon Rex claims Matt Damon started ‘laughing’ during doomed Good Will Hunting audition

Actor reflected on his first ever acting audition as he prepares for the release of his new film ‘Americana’, in which he stars opposite Sydney Sweeney

Politics

3 d. ago Sydney Sweeney could rake in $10M if she inks a deal to be face of Bud Light after trans fiasco

Sydney Sweeney can raise a glass to bumper publicity this week - but she may soon be toasting with beer rather than champagne if she signs as the new face of Bud Light.

Economics

3 d. ago ‘You have to ruffle feathers’: a history of controversial jeans adverts

American Eagle’s Sydney Sweeney ad is the latest in a long line of provocative campaigns striving to ‘cut through’There aren’t many advertising campaigns that elicit responses from the US president and vice-president, the senator Ted Cruz and the rappers Doja Cat and Lizzo. But the Euphoria actor Sydney Sweeney’s recent ad for American Eagle denim has done just that.Critics have interpreted the campaign as promoting eugenics, defenders have taken the backlash as evidence of so-called “woke” culture in the extreme and scrutinising it has taken on the trappings of a cottage industry. “Clocking in for my shift at the Sydney Sweeney American Eagle opinion factory,” the journalist Hunter Harris wrote on her Substack. Continue reading...

Politics

4 d. ago Fox News whips up another Sydney Sweeney ‘controversy’ by claiming left is ‘melting down’ over old ice cream ad

Without showing any criticism from liberals or progressives over a Baskin-Robbins ad featuring Sydney Sweeney, Fox News ran an entire segment that pushed the narrative that the left was outraged over it.

Politics

4 d. ago Stars share memories of Alex Jones as she marks 15 years on The One Show

The Welsh presenter has interviewed a number of Hollywood stars including Robert De Niro, Julianne Moore, Jackie Chan and Sydney Sweeney.

Politics

4 d. ago SHANNON MILLER: 'Sydney Sweeney's jeans ad isn’t cheeky branding, it echoes a dangerous past'

From wartime posters to 1930s magazines, the 'ideal woman' has always been eugenics coded but I think the American Eagle ad is the worst as it mirrors a disturbing past of beauty ideals shaped by racism

Politics

4 d. ago Billboard in LA vandalized with message declaring ‘Proud Boys love Sydney Sweeney’ as jeans ad fallout continues

A billboard in Los Angeles has been vandalized to declare, “Proud Boys love Sydney Sweeney”

Politics

4 d. ago Oil exploration in the Congo basin rainforest could be a disaster for nature and the climate

The Democratic Republic of Congo is putting one of the best-preserved tropical ecosystems left on Earth up for auction, and the impact could be felt worldwide• Don’t get Down to Earth delivered to your inbox? Sign up here to get the newsletter in fullThe “worst place in the world” to explore for oil is open for business. Again. Swathes of the Congo basin rainforest, home to okapis, lowland gorillas, bonobos and other rare wildlife, are being auctioned off by the Democratic Republic of the Congo (DRC) for the second time in three years.This round of licensing includes 52 blocks across 124m hectares (306m acres) of swamps and rainforest in some of the best-preserved tropical ecosystems left on Earth. Opening it up for fossil fuel extraction could be a disaster for nature and the climate.DRC to auction oil and gas permits in endangered gorilla habitatThe rangers turning the DRC’s ‘triangle of death’ back into a thriving wildlife reserveThe secret life of the Congo rainforest – in pictu...

Events

5 d. ago Piers Morgan receives backlash after accusing Beyoncé of ‘cultural appropriation’ over denim campaign

His post came amid ongoing controversy surrounding Sydney Sweeney’s American Eagle advert, in which a play on the words ‘genes’ and ‘jeans’ prompted criticism for allegedly invoking eugenics-era ideology

Politics

5 d. ago Chris Cuomo mocked for response after falling for deepfake AOC video

Cuomo also used the moment to attack Alexandria Ocasio-Cortez over Hamas and defend himself in a NewsNation segmentThe US television host Chris Cuomo has been pilloried for falling for a clearly marked parody AI video of the congresswoman Alexandria Ocasio-Cortez.On Wednesday Cuomo, a host on NewsNation and formerly of CNN, took to Instagram to share a video that was prominently watermarked as a “deepfake” video, made using AI technology. It depicted a fake Alexandria Ocasio-Cortez arguing on the floor of Congress that a recent Sydney Sweeney ad, which advertised her “great jeans”, was racist. Continue reading...

Politics

5 d. ago Chris Cuomo trolled for falling for AOC deepfake video about Sydney Sweeney

NewsNation anchor digs in after failing to spot that video of congresswoman calling American Eagle jeans campaign racist was fake, despite its being labelled ‘parody 100% made with AI’

Politics

6 d. ago From Euphoria to eugenics: The strange politicisation of Sydney Sweeney

Sydney Sweeney is back in the middle of a political storm — but then, when isn’t she?

Politics

7 d. ago Jesse Watters predicts Sydney Sweeney, 27, will marry Barron Trump, 19: ‘Create the greatest political dynasty’

The Fox News host’s brainwave came after President Trump praised the White Lotus star’s controversial ad campaign

Politics

7 d. ago Hegseth ‘has great jeans’: Defense Department taps into MAGA’s obsession over Sydney Sweeney ad

President Donald Trump praised the advertising campaign after it was revealed that Sweeney is registered as a Republican in Florida

Events