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Juwel statt Blumenstrauß: Die kreative Transferstrategie des FC St. Pauli

Der FC St. Pauli hat den kleinsten Etat in der Bundesliga. Trotzdem kauft der Kiezklub erfolgreich Spieler ein. Geschäftsführer Bornemann erklärt, wie's geht – und warum in der Kabine Englisch gesprochen wird.


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