The boom in ecommerce post-pandemic meant shops moved online. However, some merchants ended up with dozens of separate app providers to accommodate everything from supply chains, inventory, and marketing. The founders of Shop Circle realized this and either built or bought many such apps. The company has now raised $60 million in a Series B […] © 2024 TechCrunch. All rights reserved. For personal use only.
Shop Circle, a company focused on unifying e-commerce operations, has raised $60 million to expand its app suite, addressing the challenges merchants face with fragmented app providers. The company has acquired Aiden, an AI-powered guided-selling platform, and reports a 110% year-over-year revenue growth. Shop Circle emphasizes its deep integration with Shopify and its focus on generative AI-driven solutions for commerce, including product discovery, inventory management, and review management.
