Sponsorship revenue for Uefa’s club competitions set to break €1bn barrier

Sponsorship income due to rise by more than 40%Champions League clubs to benefit from the growthUefa is poised to bring in more than €1bn (£870m) a year in commercial revenues from club competitions from next year, with two more global sponsorship deals close to being agreed.Uefa’s commercial arm, UC3, is finalising agreements with an official payments provider and technology partner, which would complete their roster of premium global partners and see sponsorship income rise by more than 40%. Six-year deals with AB InBev as Uefa’s official beer partner and Pepsi as soft drinks provider from 2027 to 2033 have already been agreed, while Nike last week entered exclusive negotiations to replace Adidas as Uefa’s match ball provider. Continue reading...


1 w.
Sport
ID: -6160036604093497595


Similar News expand_more


Sport
Economics
Sport
Education
Sport
Sport
Sport
Sport
Culture
Sport
Sport
Sport
Sport
Sport
Culture
Sport
Economics
Sport
Entertainment
Sport
Sport
Entertainment
Entertainment
Sport
Culture
Sport
Sport
Sport
Sport
Sport
Sport
Sport
Entertainment
Entertainment
Sport
Sport
Sport
Sport
Sport
Sport
Sport
Economics
Sport
Sport
Sport
Sport
Culture
Sport
Culture
Popular countries based on strong economic and political relations

Add Watch Country

arrow_drop_down