With the rise of influencer Clavicular and ‘looksmaxxers’, sexist language from niche memes has infiltrated official government accounts and NYT headlinesA recent tweet from the US Department of Defense boasts about the killing capabilities of the US military as follows: “Low cortisol. Locked in. Lethalitymaxxing”. To many, that will sound as indecipherable as the teenagers that discuss “high-tier Beckys” or the New York Times warning of “Tate-pilled” boys.Many will have now seen the 6 February tweet that went globally viral, viewed more than 24m times and since discussed in endless analyses and explainers:Clavicular was mid jestergooning when a group of Foids came and spiked his Cortisol levels. Is Ignoring the Foids while munting and mogging Moids more useful then SMV chadfishing in the club? Continue reading...