The article highlights the best smartwatches of 2025, including models like the Apple Watch Series 10 for iPhone users, Google Pixel Watch 3 for Android users, OnePlus Watch 3 for long battery life, and Samsung Galaxy Watch7 for Samsung loyalists. It compares smartwatches to fitness trackers, noting that smartwatches offer more features like app access and notifications but have shorter battery life, while fitness trackers excel in health tracking and battery longevity. The article also mentions the ability to customize watch straps for personal style.