9 h. ago American Eagle sees sales drop after controversial Sydney Sweeney ad sparks MAGA love

Sales for the clothing company slightly dipped in the second quarter, despite President Donald Trump saying the jeans were ‘flying off the shelves’

Politics

6 d. ago Lotus to cut 550 UK jobs amid auto industry ‘uncertainty’ including Trump tariffs

Production in Norfolk due to restart in early September but sportscar maker announces ‘restructuring proposal’Sportscar maker Lotus has confirmed it will cut 550 jobs in the UK as part of wider restructuring plans that will deliver a fresh blow to Britain’s automotive industry.Lotus, which has been struggling with a drop in sales and cash shortages, said it was necessary to slash 42% of its 1,300-strong UK workforce to “secure a sustainable future”, amid uncertainty sparked by factors including Donald Trump’s trade war. Continue reading...

Politics

6 d. ago Lotus to cut 550 UK jobs amid ‘uncertainty’ including Trump tariffs

Chinese-owned sportscar maker insists it is committed to Britain and will restart production in Norfolk in September The sportscar maker Lotus has confirmed it will cut 550 jobs in the UK as part of wider restructuring plans that will deliver a fresh blow to Britain’s automotive industry.Lotus, which has been struggling with a drop in sales and cash shortages, said it was necessary to cut 42% of its 1,300-strong UK workforce to “secure a sustainable future”, amid uncertainty sparked by factors including Donald Trump’s trade war. Continue reading...

Politics

7 d. ago Nvidia sets fresh sales record amid fears of an AI bubble and Trump’s trade wars

Despite surpassing Wall Street expectations for its AI chips, company shares drop 2.3% in after hours tradingChipmaker Nvidia set a fresh sales record in the second quarter, surpassing Wall Street expectations for its artificial intelligence chips. But shares of the chip giant still dropped 2.3% in after hours trading, in a sign that investors’ worries of an AI bubble and the repercussions of Donald Trump’s trade wars are not quelled.Nvidia’s financial report was the first test of investor appetite since last week’s mass AI-stock selloff, when several tech stocks saw shares tumble last week amid growing questions over whether AI-driven companies are being overvalued. Continue reading...

Politics

7 d. ago Hello Travis Kelce, goodbye Sydney Sweeney: American Eagle moves on from controversial jeans ad with freshly engaged star

Kelce’s new American Eagle campaign comes a few weeks after Sweeney’s controversial jeans ad

Politics

7 d. ago Travis Kelce accused of cashing in on Taylor Swift engagement after unveiling new clothing line less than 24 hours later

Swift and Kelce broke the internet on Tuesday after revealing they are finally set to tie the knot, with the superstar couple sharing photos of the proposal in a joint Instagram post which has drawn 30 million likes.

Politics

7 d. ago Why does the Maga elite love conspicuous cosmetic surgery? | Arwa Mahdawi

Mar-a-Lago face is suddenly everywhere – and there is a version for both men and womenA group of chimpanzees in Zambia have been very busy putting grass in their ears and sticks up their bum for fashion purposes. Scientists studying the behaviour think that one influential chimp started the trend and, instead of the rest of the gang going, “mate, you look like an idiot”, they all just followed suit.Clearly we haven’t evolved from apes that much because a similar phenomenon is at play with the billionaire and Make America Great Again (Maga) set, who are spending enormous sums of money acquiring identical plastic faces. The trend is so widespread that it’s even got a name: Mar-a-Lago face. Among women the look is characterised by huge lips that look as if they could suck up a small child whole, frozen facial expressions, and cheeks so bulbous you could hide a gerbil underneath them. Men also have the slick frozen faces, but instead of bigger lips they’re pairing them with bigger jaws....

Politics

2 w. ago Sydney Sweeney faces fresh blow as new movie bombs at box office after American Eagle controversy

Sydney Sweeney's latest film is bombing at the box office and it may have more than a little something to do with the recent controversy surrounding her American Eagle campaign.

Events

2 w. ago Inside Sydney Sweeney's wild boozy night out as she continues to blow off American Eagle controversy

Hollywood's latest 'it' girl wore a farm-girl style white cotton crop top that flashed her toned tummy as she added oversized blue denim jeans and white sneakers. She was surrounded by pals.

Politics

2 w. ago Argos offers 2 for £20 Nintendo Switch game deal, drops to £2.37 with cashback

Argos is known for its great deals on video games, and the latest sale is no different - as a handful of Nintendo Switch gmeas drop below £3 if shoppers stack it with this offer

Economics

3 w. ago Sydney Sweeney breaks social media silence with first post since American Eagle controversy

Sydney Sweeney has broken her social media silence with her first Instagram post since her recent American Eagle campaign sparked global outrage.

Politics

3 w. ago Foot traffic at American Eagle stores is down 9% after controversial Sydney Sweeney ad: report

The week spanning from August 3 to August 9 took the biggest hit, according to the report, which said foot traffic dropped 9 percent compared to a year earlier.

Politics

3 w. ago ‘You have to ruffle feathers’: a history of controversial jeans adverts

American Eagle’s Sydney Sweeney ad is the latest in a long line of provocative campaigns striving to ‘cut through’There aren’t many advertising campaigns that elicit responses from the US president and vice-president, the senator Ted Cruz and the rappers Doja Cat and Lizzo. But the Euphoria actor Sydney Sweeney’s recent ad for American Eagle denim has done just that.Critics have interpreted the campaign as promoting eugenics, defenders have taken the backlash as evidence of so-called “woke” culture in the extreme and scrutinising it has taken on the trappings of a cottage industry. “Clocking in for my shift at the Sydney Sweeney American Eagle opinion factory,” the journalist Hunter Harris wrote on her Substack. Continue reading...

Politics

3 w. ago SHANNON MILLER: 'Sydney Sweeney's jeans ad isn’t cheeky branding, it echoes a dangerous past'

From wartime posters to 1930s magazines, the 'ideal woman' has always been eugenics coded but I think the American Eagle ad is the worst as it mirrors a disturbing past of beauty ideals shaped by racism

Politics

3 w. ago Piers Morgan receives backlash after accusing Beyoncé of ‘cultural appropriation’ over denim campaign

His post came amid ongoing controversy surrounding Sydney Sweeney’s American Eagle advert, in which a play on the words ‘genes’ and ‘jeans’ prompted criticism for allegedly invoking eugenics-era ideology

Politics

3 w. ago Chris Cuomo trolled for falling for AOC deepfake video about Sydney Sweeney

NewsNation anchor digs in after failing to spot that video of congresswoman calling American Eagle jeans campaign racist was fake, despite its being labelled ‘parody 100% made with AI’

Politics

4 w. ago Honda quarterly profits drop by half as carmaker feels effects of Trump tariffs

Fall in operating profits also due to losses on electric car sales in US but drop is less than manufacturer estimatedBusiness live – latest updatesThe Japanese carmaker Honda has reported a 50% drop in quarterly profits as it counted the cost of Donald Trump’s tariffs and electric vehicle policies, even as it said the full impact would be less than its worst expectations.The manufacturer’s operating profits fell by half to 244bn yen (£1.2bn) in the three months to June, according to financial results published on Wednesday. That was mainly because of a 124bn yen hit from tariffs, as well as 113bn yen in losses on electric car sales in the US. Continue reading...

Politics

4 w. ago Jeans, controversy, used bathwater: Sydney Sweeney’s selling it all. A showbiz masterclass, if you ask me | Marina Hyde

Five years ago, she’d have been doing feminist stunts – but times change and Sydney has captured the zeitgeist. She might flog that to you too“SORRY FOR HAVING GREAT TITS AND CORRECT OPINIONS.” Not my words, readers (although, having said that ), but the words of a sweatshirt worn across the aforementioned acclaimed rack of Sydney Sweeney last year, shortly after some madly overheated controversy or other involving the Euphoria/Anyone But You star. I forget which controversy. Like Marvel movies, too many Sydney Sweeney controversies were made, and they all seemed to connect to each other in ways no one but the truly initiated could understand, so now only the saddos turn out for each and every one.You might dimly be aware there’s another one going on at the moment, following Sydney’s participation in an American Eagle denim advert – a fashion retail event which obviously spiralled into some fatuous blue jeans/red state flame-war that has seen deranged TikTokers claim something about...

Politics

4 w. ago Saquon Barkley's shock at what he was asked with thoughts clear after Madden NFL decision

Philadelphia Eagles superstar running back Saquon Barkley has been named as the cover star for the upcoming Madden NFL 26, but was shocked when the game's developers sought his permission

Events