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Apple is reportedly losing $1B per year on its streaming service

Apple is losing more than $1 billion per year on its streaming service, Apple TV+, according to a new report from The Information. Apple TV+ is the only service in Apple’s portfolio that isn’t profitable, the report reveals. The company has spent around $5 billion on content each year since the streaming service launched in […] © 2025 TechCrunch. All rights reserved. For personal use only.



Apple TV+ is reportedly losing over $1 billion annually, despite spending billions on content and having an estimated 45 million subscribers. The streaming service is Apple's only unprofitable portfolio service.

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