People working in the bars in Benidorm have revealed Cheltenham races is now one of the busiest weeks in the Spanish city's calendar and have declared it the start of the summer season
British horse racing fans are opting to watch the Cheltenham Festival in Benidorm, Spain, due to cheaper flights compared to day tickets. Benidorm bars experience increased business during this time, making it a significant event in the city's calendar. This trend began post-COVID, with some fans finding it more affordable to fly to Benidorm and watch the races, dubbing it "Cheltenham in the sun."
