Racegoers at this year's Festival are set to indulge in an unprecedented amount of Guinness, with estimates suggesting nearly 380,000 pints will be poured-marking a 43 per cent increase.
Cheltenham Festival racegoers are predicted to consume 380,000 pints of Guinness, generating £3 million in sales, fueled by the "splitting the G" social media trend. The festival, starting Tuesday, includes other beverages and alcohol-free options. Special offers for Cheltenham 2025 are available. Improvements have been made to enhance the racegoer experience. The Cheltenham Gold Cup will be held on Friday, March 14, 2025.
