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Goop vs As Ever: Are Meghan Markle and Gwyneth Paltrow really mocking each other?

Gwyneth Paltrow has been accused of ‘throwing shade’ at aspiring lifestyle guru Meghan Markle, but is it a storm in a monogrammed teacup?



The article explores whether Gwyneth Paltrow's Goop is mocking Meghan Markle's new lifestyle brand, As Ever, citing instances such as a video referencing Markle's rented filming location, using a song from Markle's promotional material, and showcasing jam (a product Markle plans to release). While some see these as intentional jabs, others argue Paltrow has made similar content for years, and those involved deny any ill intent.

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