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Interest in ‘elbows up’ merchandise waning ahead of Canada Day, businesses say

When Rachael Coe decided to launch an “elbows up” merchandise line at her store in Yarmouth, N.S., in March, she said it was an immediate bestseller. Within a week, Coe said her Timeless Memories shop had already made 400 sales. By the end of the first month, she had sold 2,500 products, ranging from T-shirts […]


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