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Korean beauty startups bet booming US demand outlasts tariff pain

Korean cosmetics brands cash in on US demand Social media, K-pop boost interest in ‘K-beauty’ South Korea was third biggest cosmetics exporter in 2024 Korean firms outperform French rivals in U.S. e-commerce sales growth Korean firms in talks with U.S. retailers to expand physical store presence SEOUL — Emboldened by roaring online success in the U.S., South […] The post Korean beauty startups bet booming US demand outlasts tariff pain appeared first on Interaksyon.


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