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Napitak za kojim je Zapad poludio uskoro će mnogima postati luksuz: Očekujte golem rast cijena

Rastuća globalna ljubav prema matchi uskoro će biti ozbiljno testirana zbog nadolazećeg porasta cijena. Potražnja za zelenim čajem u prahu naglo je porasla, potaknuta interesom potrošača za njegove navodne zdravstvene prednosti i dominacijom jarkozelenog napitka matcha latte na društvenim mrežama. Samo u SAD-u maloprodaja matche u posljednje tri godine skočila je za čak 86 posto


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