6 d. ago
Bad Bunny’s Puerto Rico residency is a rare example of fame used for good | Adrian Horton
The megastar’s unprecedented 21-date residency is estimated to bring $200m into the local economy with early tickets exclusively reserved for localsEarlier this month, a wave of tourists from the continental US began visiting Puerto Rico for the chance to see Bad Bunny. This would not be that remarkable – plenty of people go overseas for concerts, as tickets often go for much less than in the US (any dedicated Swiftie will tell you it was much cheaper to see her in Mexico City than, say, LA) – if not for the fact that Bad Bunny, born Benito Antonio Martínez Ocasio, planned ahead for an influx of outsiders to the island. The first nine dates of his landmark 30-show residency at San Juan’s Coliseo de Puerto Rico were reserved exclusively for island residents, who had to present proof of residency at one of nine locations, primarily agricultural markets. Only afterward could anyone from the outside attend the Puerto Rican superstar’s show, No Me Quiero Ir de Aquí (I Don’t Want to Leave...
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