27 h. ago China’s viral Labubu toy has an unlikely fan – the ruling Communist Party

As Chinese companies ponder how best to market their products internationally, the example set by Pop Mart – the Beijing-based brand behind the viral Labubu toy – has been praised by the country’s state media for the creativity that underlies its success. The wide-mouthed, bug-eyed toy’s global fan base is evidence of a shift in priorities for China as it transforms from a producer of low-value goods to a hub of innovation, Qiushi, the Communist Party’s top theoretical journal, said in a...

Politics

1 week ago Is Labubu the next Hello Kitty? Analysts debate the limits for China’s Pop Mart

Pop Mart, the company behind the hit collectible character Labubu, was virtually unknown outside mainland China before 2024, but now some analysts are comparing its success to that of Sanrio and its Hello Kitty property, suggesting that the Beijing toymaker could have created a new playbook for cultural exports. Labubu, a sharp-fanged but cute little monster that is often sold as a plush clip-on charm for handbags, has attracted high-profile fans including the family of football star David...

Politics

1 week ago How Pop Mart turns Labubu into a cultural phenomenon ‘without mentioning China’

Pop Mart, the company behind the hit collectible character Labubu, was virtually unknown outside mainland China before 2024, but now some analysts are comparing its success to that of Sanrio and its Hello Kitty property, suggesting that the Beijing toymaker could have created a new playbook for cultural exports. Labubu, a sharp-fanged but cute little monster that is often sold as a plush clip-on charm for handbags, has attracted high-profile fans including the family of football star David...

Politics

1 week ago Is Labubu the next Hello Kitty? Analysts debate Pop Mart’s limits

Pop Mart, the company behind the hit collectible character Labubu, was virtually unknown outside mainland China before 2024, but now some analysts are comparing its success to that of Sanrio and its Hello Kitty property, suggesting that the Beijing toymaker could have created a new playbook for cultural exports. Labubu, a sharp-fanged but cute little monster that is often sold as a plush clip-on charm for handbags, has attracted high-profile fans including the family of football star David...

Politics

2 w. ago China stops Labubu, Molly doll smugglers as prices soar, fights reported overseas

Chinese customs authorities have repeatedly stopped suspected smugglers of Pop Mart toys, including its Labubu and Molly series, as prices for the dolls soar amid a global expansion for the Beijing-based retailer. Customs agents have intercepted undeclared toys multiple times from passengers “allegedly seeking to profit from resales”, China Daily reported. In one case, 318 toys were confiscated from three travellers at Changsha Huanghua International Airport in Hunan province, according to the...

Politics

2 w. ago China’s Pop Mart conquers Middle East with Labubu plush toys

After a meteoric rise in the US and Southeast Asia, Pop Mart International’s latest iteration of its hit Labubu character is winning deep-pocketed fans in the Middle East, a fresh sign that the Beijing-based toymaker’s ambition to become a “truly global company” is gaining momentum. Google trend data shows that interest in the character surged in the United Arab Emirates (UAE) after the April 25 launch of the latest Big Into Energy series. Among the largest emirates, Dubai, Abu Dhabi and Sharjah...

Politics

3 w. ago Labubu propels Chinese trend factory Pop Mart into HK$300 billion club on Hong Kong market

After a 10-fold share-price jump in a year, toymaker tops all but 26 other Hong Kong-listed firms in market capitalisation.

Economics