12 h. ago Sydney Sweeney’s American Eagle campaign was meant to sell jeans. Instead, it sold a lesson in employment law

Howard Levitt: Endorsements and employment contracts have a common thread: you give up autonomy for pay

Economics

8 d. ago ‘Sydney Sweeney has great jeans’ ads lift American Eagle stock price

The ad is a cheeky play on the words genes and jeans. After Donald Trump weighed in, share prices climbed

Economics

9 d. ago Sydney Sweeney’s controversial jeans ad draws praise from President Trump

American Eagle has defended the ad campaign, saying it is simply referring to the colour of Sydney Sweeney's jeans.

Other

1 week ago American Eagle shares jumps as Trump touts Sydney Sweeney jeans ad

American Eagle Outfitters Inc. shares surged after U.S. President Donald Trump came out in support of a controversial ad from the company and called her a “registered Republican.” The spot, with the actress Sydney Sweeney, is the “HOTTEST ad out there,” Trump said in a social media post. He added American Eagle jeans are “flying […]

Other

1 week ago Controverse sur American Eagle et Sydney Sweeney: «C’est la pub la plus hot du moment», déclare Donald Trump

Controverse sur American Eagle et Sydney Sweeney: «C’est la pub la plus hot du moment», déclare Donald Trump

Other

1 week ago SHAPIRO: Railing against cleavage is the sign of a bored country

Some countries have true, serious problems. Then there are countries that have national discussions over a buxom young white woman in a jeans commercial. Obviously, America is the latter. This week, the internet — and the media more generally — exploded over a commercial for American Eagle starring actress Sydney Sweeney. The spot features Sweeney, lying […]

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