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The simple reason EastEnders is set in Walford as BBC soap turns 40

The name of the EastEnders neighbourhood was devised by the show's creators



EastEnders, a BBC One soap opera, marks its 40th anniversary, celebrating its fictional setting in the London Borough of Walford. The name "Walford" was created by the show's creators, Julia Smith and Tony Holland. Despite being set in London, the series is filmed at Elstree Film Studios in Hertfordshire. The 40th-anniversary episodes included dramatic events, such as a fire at The Queen Vic.

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