36 h. ago Visa trouble & copyright issues: is Meghan and Harry's rebrand doomed for failure?

The Duchess of Sussex is back, with a glitzy Netflix show and a revamped lifestyle brand. But trouble brews behind the scenes

Events

36 h. ago Between visa trouble & copyright drama, is Meghan and Prince Harry's rebrand doomed to fail?

The Duchess of Sussex is back with a glitzy Netflix show and a revamped lifestyle brand. But it seems trouble is brewing behind the scenes

Events

43 h. ago Meghan Markle gives new cryptic insight into As Ever rebrand as she shares unseen photos, handwritten notes and a painting of her and Harry from 'memory lane'

The Duchess of Sussex, 43, renamed her luxury lifestyle brand 'As Ever' earlier this week and has shared a first look with unseen photos and messages.

Politics

53 h. ago ALISON BOSHOFF reveals the latest bizarre twist in saga of Meghan's new lifestyle brand

WHAT a way to launch a brand! I can reveal that the homeware products which are to be sold by Meghan, the Duchess of Sussex are NOT going to feature in her Netflix cooking and entertaining show.

Politics

58 h. ago Meghan Markle accused of copying Spanish coat of arms for logo — but town admits they can’t afford to sue

The Duchess of Sussex has rebranded her lifestyle company under the new name, As Ever

Politics

58 h. ago Meghan Markle hits major milestone after bombshell brand announcement

Meghan Markle has hit a major milestone after she announced her lifestyle brand, American Riveria Orchard, had been re-branded to As Ever.

Events

63 h. ago Meghan Markle's As Ever has the same name as SECOND independent business

Jen, the owner of Arizona-based As Ever Photography, took to Instagram to direct a loaded remark to the Duchess of Sussex following the rebrand of American Riviera Orchard.

Politics

3 d. ago Meghan Markle just followed her first account on Instagram and it's not a royal

Meghan Markle has been using her Instagram account to promote the launch of her new lifestyle brand "As Ever" - but the Duchess of Sussex is only following one account on the platform

Politics

3 d. ago NYC clothing label ‘As Ever’ speaks out after Meghan Markle shares rebranding news

The Duchess of Sussex announced she was changing the name of her lifestyle brand on Tuesday

Politics

3 d. ago Mystery of Meghan Markle's logo disaster decoded as truth behind design is revealed

The new logo for Meghan Markle's lifestyle brand As Ever has proved to be controversial - but the thinking behind the palm trees and hummingbirds that feature on it have now been revealed

Politics

3 d. ago Meghan’s rebranded herself – and it’s another valiant attempt to flog poshness to the little people | Emma Brockes

What does ‘As Ever’ mean? And does it involve jam? Do not fear: the Duchess of Sussex is on hand to explain all In these days of darkness we must take delight where we can find it, and one reliable source is the Duchess of Sussex. In her latest venture, Meghan, who occupies the tricky position of having a large platform and not enough to fill it (see also: Brooklyn Beckham), launched a new lifestyle brand that, she promised in a short video, would be “beautifully weaving together everything I cherish – food, gardening, entertaining, thoughtful living and finding joy in the everyday”. The brand American Riviera Orchard is dead. Long live the new brand, As Ever.The duchess and her husband, Prince Harry, have to do something and good luck to them, but it’s hard not to study the rollout of As Ever for signs of the widening gap between Meghan’s self-image and how the rest of the world sees her. “‘As ever’,” writes the duchess on Instagram, “means ‘as it’s always been’ or some even say ‘i...

Politics

3 d. ago Now furious Spanish mayor demands Meghan Markle axes her 'identical' As Ever... as she uncovers ANOTHER uncanny coincidence between brand and Mallorca

Meghan Markle has been told to remove the logo for her new lifestyle brand after the mayoress of a small town in Mallorca claimed it is an 'exact copy' of their town's historic coat of arms.

Politics

3 d. ago Meghan Markle told to remove brand's new logo by Mayor which is an 'exact copy' from Spanish town

The mayoress of a small Mallorcan town has said that the logo for Meghan Markle's new lifestyle brand is the "exact copy" of their coat of arms and has called for it to be removed.

Politics

3 d. ago Majorcan mayor accuses Meghan Markle of ‘plagiarising’ town’s coat of arms for As Ever lifestyle brand

Row breaks out after Duchess of Sussex’s rebranded logo bears striking resemblances to a coat of arms in Majorca

Politics

3 d. ago Independent New York clothing label with same name as Meghan Markle's As Ever plead for support as fans hit out at 'royally scandalous' rebrand

As Ever, which makes clothing in New York and New Jersey , said they were 'not affiliated to the Duchess of Sussex 's project and thanked everyone for their concern.

Politics

3 d. ago Clothing company with same name as Meghan Markle's lifestyle brand breaks silence as Duchess teases launch date in new Instagram post

As Ever, which makes clothing in New York and New Jersey , said they were 'not affiliated to the Duchess of Sussex 's project and thanked everyone for their concern.

Politics

4 d. ago Meghan Markle gives rare 'love language' insight as she teases 'new chapter'

Meghan Markle, the Duchess of Sussex, 43, has announced the upcoming rebrand launch of her lifestyle brand, which will sell products that she is passionate about

Politics

4 d. ago Meghan, the Duchess of Sussex, unveils new lifestyles brand As Ever

Meghan, the Duchess of Sussex, has rebranded her fledgling company to As Ever

Politics

4 d. ago Meghan Markle left cryptic clue in string of posts for fans to work out As Ever rebrand

The Duchess of Sussex shared the 'secret' that her lifestyle brand American Riviera Orchard would now be called As Ever - though eagle-eyed fans spotted hints that the change was coming

Politics

4 d. ago Meghan Markle suffers setback with new logo as town points out 'surreal similarities'

The Duchess of Sussex revealed that her lifestyle brand American Rivieria Orchard had been revamped to As Ever, explaining that the project would be an "extension" of her "love language" - however there could be another setback

Politics